Aptly titled “Fad or Future?”, it’s a podcast series and whitepaper, all rolled into one. Here’s the official wordage:
Can Web 2.0 technologies – largely applied only in a social sphere – be used to make business more efficient and effective? Evidence among the growing number of businesses converting to “Enterprise 2.0” seems encouraging. Find out more in KPMG’s unfolding series – Enterprise 2.0: Fad or Future?