Google+ Pages continued…
Last week, Google announced new Google+ Pages for companies. Since then, top brands, including Pepsi, Hugo Boss, and Toyota have started to build their Google+ communities. What’s next?
This week, Google announced a series of new features that will make Google+ Pages even more attractive, and easier to use for brands.
Third Party Tools To Help Manage Google+ Pages
For those companies using platforms like HootSuite and ContextOptional to manage multiple social networks now integrate Google+ Pages. This feature will help populate Google+ with more brands as many organizations already use Social Media Management tools for their daily social media activities.
Trending topics and other improvements to the Google+ search
According to Mashable, Google+ has quietly rolled out trending topics within Google+ search this week. Just like Twitter trending topics, Google+ lists the top 10 most discussed topics within their platform. In addition to that, there have been other improvements to Google+ search as well. Users are now able to search within their own posts, their circles or their entire Google+ network.
Google also tweaked the search page slightly. One thing that caught my attention is that Google+ Search now defaults to “most recent” rather than “best of”. This is Google moving back into real-time search (since their high-profile split with Twitter in July).
Average Facebook User [Infographic]
The average age of a Facebook user is now 38. New stats and facts from a new Infographic designed by JESS3 that looks at the average Facebook user’s daily activities. The Infographic shows that Facebook users are still the most engaged – 52% of the users use the platform daily, and more than 20% of users are engaged with other people’s content.
Future Steve Jobs?
At TEDxManhattanBeach last month, a 12-year-old boy named Thomas Suarez impressed with a speech about his journey to become an app developer and how he founded his own company. The video came out last week and has received over 1 million views on YouTube. People are referring to him as the next Steve Jobs, as he shows charisma rarely seen in people, let alone people his age.
From the YouTube introduction:
Thomas Suarez is a 6th grade student at a middle school in the South Bay of Los Angeles. When Apple released the Software Development Kit (SDK), he began to create and sell his own applications. “My parents, my friends and even the people at the Apple store all supported me,” he says, “and Steve Jobs inspired me”. Thomas points out that it’s hard to learn how to make an app. “For soccer you could go to a soccer team … but what if you want to make an app?” He’s started a club for fellow students at school, where he shares his knowledge of programming. Thomas articulates his vision that students are a valuable new technology resource to teachers, and should be empowered to offer assistance in developing the technology curriculum and also assist in delivering the lessons.