Social Media Group

Management Team | Speaking Engagements | Partners

Read more about our business model, a unique hybrid of business consulting and agency execution.

Maggie Fox, CEO
Maggie Fox is the founder of Social Media Group, one of the world’s largest independent agencies helping business navigate the new socially engaged Web.

Pioneers in their field, Social Media Group has developed social media strategies for some of the best-known brands in Europe and North America, including Ford Motor Company, SAP Global Marketing, Yamaha Motor, Corbis and Harlequin Publishing. Maggie has also been interviewed about social media by The Washington Post, CBC Radio, The Globe and Mail, CTV News, The Toronto Star and Marketing Magazine, among others. She was recently included in Women Who Risk, a listing of influential women who head up Internet-based firms, and is a member of both The Social Media Collective, an invite-only group of “the web’s best thinkers on media, marketing and web 2.0” and the Enterprise Irregulars.

Maggie is frequently asked to speak to the media and business groups across North America about Web 2.0, and sits on the Advisory Board for SMToday Media, which operates the Social Media Collective and MyVenturePad sites.

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Kevin De Kock, Director of Operations
Kevin has spent his entire 30-year career in Information Technology, first as an operator, then developer, systems programmer, database administrator, systems designer, data warehouse analyst and information architect. He has managed projects using every possible variation of the classic System Development Lifecycle but in the past few years has discovered and embraced Agile Project Management as an exciting alternative.

In his last position as Director of Project Delivery at a mid sized company, he oversaw projects as diverse as ERP, Legacy, E-Biz, Data Warehousing, Content and Portals. His interest in the evolution of information gathering and dissemination techniques has Kevin fascinated at the potential of social media as the latest vehicle for information sharing.

Doug Walker, Director of Client Services

Doug Walker has seen the power of viral and word-of-mouth communications first hand. He has conducted a unique experiment to become the world’s leading authority on the subject of Rock Paper Scissors. The experiment was a massive success and led to interviews by hundreds of media outlets including Rolling Stone, CNN, BBC, New York Times, Wall Street Journal and the Today Show to name a few. He is the author of The Official Rock Paper Scissors Strategy Guide (Simon & Schuster, 2004), is the subject of a feature film documentary at the 2007 Calgary International Film Festival (Audience Choice Award) and runs the annual World Championships of Rock Paper Scissors in Toronto.

Prior to joining SMG Doug spent over twelve years developing and implementing online strategies for some of the world’s highest profile brands including General Motors, Molson Breweries, IBM, Microsoft, Rogers AT&T and Scotiabank. He is an active participant in Canadian social media circles, hosting the Social Media Today Podcast, maintaining the advertising and culture blog webwalker.ca as well as giving frequent speeches and seminars on viral and social media.