I’m delighted to announce that Neiman Marcus is Social Media Group’s newest client partner. As part of our mandate, I’ll be working closely with their communications and marketing leadership to help this iconic retail brand focus their already impressive social and digital activities on delivering significant, measurable business value. A long-time fan of NM (and follower of their many robust social channels – these folks know how to make great, compelling content!) I’m thrilled to be working in partnership with them to accelerate their efforts.
I’m also very much looking forward to my upcoming visit to their spectacular flagship store in Dallas, Texas (purely for research purposes, of course).