Social Media has disrupted both PR and Marketing and left them wondering who does what. The lines have blurred and some professionals are ready to fight to regain control of their traditional communications departments. VPs, Execs, get back to your corners and step out of the ring. You don’t have to put on your boxing gloves for this one. We’re going to talk it out in the most civil way possible – a webinar!
Maggie will be moderating a Social Media Today webinar on November 4 about the relationship and impact of social media on Marketing and Public Relations with Peter Kim, Managing Director, North America at Dachis Group, Cathy Brooks, communications expert and founder of Other Than That and Paul Gillin, writer, speaker, online marketing consultant.
Learn what these expert think the ideal new relationship between marketing and PR looks like, who is best suited to manage a campaign that includes social media and how to create strategies that include both new and old tactics. Does the blending still sound like a train wreck to you? Let the experts explain how the collision between social media, marketing and PR can become a serendipitous marriage!