What does this describe?
[The use of] of electronic … systems to send unsolicited bulk messages
Broadcast advertisers are spamming television viewers – the only thing that makes TV ads not spam is the economic model. They’re just as annoying and disruputive and time-wasting as email spam and just as unaligned to my interests 90% of the time (no, I don’t need any Cialis, and no, I don’t want to buy a Chevy Tahoe
Hat tip to Jenna Buckle for planting the seed.