According to some research released late yesterday by Windows Live Spaces, blogging is, indeed Big In Japan. Actually, it’s pretty much big everywhere in Asia among MSN portal users, being labelled as a “major social phenomenon”. To wit:
- Blogging for business still hasn’t really emerged as a trend anywhere except Korea, where apparently everyone blogs about everything all the time. In a fit of hyperbole, the report calls the country an “online powerhouse”.
The numbers came from an online survey of more than 25,000 MSN portal visitors across seven markets – and while the press release tries to make it sound like all internet users in Asia are represented, it wasn’t based on a broad sample – just MSN users.